Have you ever come across the concept of “Conversion Marketing”? It refers to the techniques implemented by the marketing department of your company in order to encourage customers to take certain actions. Let me break down how this works in detail for better understanding. Imagine you’re running a business and use different mediums or channels…
Sales have a primary role in businesses in building brand awareness and increasing the customer retention rate. Sales teams act as a bridge between the customers and the business. For this purpose, companies invest a huge amount in optimizing the performance of the sales teams. Salespeople follow up right from capturing a lead, converting it…
If you’re wondering whether Apptivo integrates with Xero, then the answer is “YES”. Apptivo enables its users to integrate their Apptivo account effortlessly with their Xero account without any trouble. Connect your Xero account today with Apptivo to experience a never-before online billing system with real-time updates. Xero is an accounting software that allows businesses…
Considering the CRM industry is surrounded by several myths, there is no wonder that people are often bombarded with many questions about a CRM system. Let me highlight one of the most searched queries. You can be a part of a B2B or B2C company, however, the most common question that you come across while…
Leads are the most fundamental requirement for the smooth operation of businesses for a long time. Companies use different mediums for better visibility of their brands. They use both online and offline tools to expand their business and get a better reach among the general audience. While offline marketing involves different tools like newspapers, televisions,…
Apptivo offers a cloud platform that allows SaaS(Software as a service) companies to provide an integrated and engaging customer experience to their software users. As a software that grows with the business, the Apptivo suite of business applications offers all the capabilities required by SaaS business model of any size to scale as they expand….
There is no doubt that the world is getting more globalized and its impact on businesses is not going unnoticed. Regardless of the size of a firm or where it chooses to operate, one requirement stays constant, i.e. proper costing. A company would be in a very precarious position if it did not pay close…
There is no substitute for good customer service. Your corporation might offer multiple discounts, coupons, offers, and whatnot. But, it can never replace the feeling that the customers experience after good customer service. Customers are the backbone of businesses and it is the responsibility of owners and managers to make sure that they are never…
Looking for the best project management software to manage your projects? When you own a business, project management automatically becomes an important arm of your company. Your project management process can either make or break your company. Companies implement suitable methods like Waterfall and Agile methodologies to plan and develop their projects. A bit like…
These days, the world is changing at a breakneck pace. People’s thinking, planning, and working styles have all changed as a result of these changes. Every day, new disruptive technologies emerge, transforming the way businesses function. As a result, firms must adapt to changing times to avoid going out of business. Businesses must stay current…
