How To Measure Email Open Rate And How To Increase Yours

Posted on 9:15 pm, January 10, 2019 by

There is no denying that the application of email marketing as a prime medium of communication in business has brought about a significant shift in the way businesses operate. What’s the advantage? You get to interact with your customers from anywhere 24X7 without any barrier. Furthermore, email communication bridges the gap between customers and employees…

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How Pipeline management can make your business better?

Posted on 5:41 am, January 7, 2019 by

The sales pipeline is the Google Maps for salespeople. It gives them exactly where they are, how are they are from landing the deal, and other opportunities. It is unequivocally a critical part of the sales process. A well-structured and effective pipeline allows salespeople to keep tabs on opportunities by tracking exactly which stage the…

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Key Features for Converting an Inquiry to a Sale

Posted on 8:42 pm, January 3, 2019 by

A greater quality of leads can most often come in the form of sales inquiries. According to a recent study by Reed business, nearly 25% of 40,000 inquiries converted to a sale within six months. Every call or email received about your business is a golden opportunity to build a new relationship with a prospect…

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4 Keys to a Stress-Free Return to Work in the New Year

Posted on 10:15 pm, December 27, 2018 by

The subtle reality of returning to an office filled with files left unattended is sinister enough to strike fear in the heart of even the most enthusiastic employee. After having spent the fortnight relaxing and indulging in fun activities, we would expect to return to the office and sit across our desk exuding boundless energy…

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8 Reasons why you should shift from your Spreadsheets to CRM | CRM vs. Spreadsheet

Posted on 7:45 pm, December 17, 2018 by

Does your business still use spreadsheets to store customer data and manage communications? Then you’re only limiting the level of service you provide current and prospective customers. This is because spreadsheets are always going to limit your ability to secure and maintain strong relationships with your customers. Instead, you should consider switching to a customer…

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Cloud CRM vs On-Premise CRM for SMBs

Posted on 9:18 am, December 13, 2018 by

All small businesses strive for one thing – growth. And while greater exposure, increased sales as well as a bigger employee and customer base are desired, it is worth being noted that all these come with certain responsibilities including the need for better organization skill, as well as improved customer engagements which provide a much…

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Why Having An All-In-One CRM Matters

Posted on 2:33 am, December 13, 2018 by

The business world has become increasingly competitive and at this rate, it is about the survival of the fittest. Owning a business that lacks proper and efficient communication channel connecting you to your customers would be detrimental to the growth of that business. What plagues the 21st-century business owner is the problem of how best…

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Why it is Important to Integrate Your CRM and Project Management Software

Posted on 1:06 am, December 13, 2018 by

Customer Relationship Management software (CRM), and Project Management Software are both very powerful pieces of software in their own right. While project management software can help managers and teams collaborate seamlessly on projects, allow for real-time communication as well as a host of other advantages, a CRM software will allow business owners to track and…

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